Douglas Jardin Bohème: brand song and commercial music from Hamburg

For Jardin Bohème, Douglas's first own fragrance brand, we wrote and produced the brand song. In the end, viewers didn't just want to see the spot, they wanted to hear the whole song.

THE BRIEF

Create a brand song that makes the dreamy, passionate feel of Jardin Bohème audible and works as a standalone song even without the picture.

WHAT WE DID

From first idea to finished song: we proposed the musical direction, started with moods and developed the sound step by step together with the client. Composition, songwriting and production with live instruments, created in our studios in Hamburg.

WHERE IT RUNS

For several years, the song has been a fixed part of the Jardin Bohème campaigns: on TV, online, on social media and at the point of sale.

WHAT CAME OF IT

After the campaign launch, requests came in from several countries: where can I find the full song? Together with Douglas, we developed it into a standalone release.

Composition & Production

J.O.D Music

Client

Douglas

Assets

TV · Online · Social Media · POS

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